Golf is more than just a game; it’s a global tourism powerhouse. As destinations seek to attract high-value visitors and extend economic benefits across hospitality, transportation, and dining, golf travel stands out as one of the most lucrative sectors in the industry.
According to Allied Market Research, the global golf tourism market reached $41.8 billion in 2022 and is forecasted to grow to $61.9 billion by 2032, with a compound annual growth rate of 4.1%. This market includes domestic and international travel and includes leisure vacations, business trips, and group events.
Let me present the numbers behind golf travel, what golfers do after golf, and why destinations worldwide, including the Caribbean, Mexico, and Latin America, are investing in golf-focused tourism experiences.
Golf Travelers… Spend A Lot More
Compared to leisure tourists, golf travelers are in a league of their own when it comes to spending. Research shows that golf tourists spend 20% to 120% more per trip than average vacationers.
An average trip will include these kinds of expenses:
Golfers travel during shoulder or off-peak seasons and extend their stays beyond the average leisure traveler.
Duration & Activities
The average golf trip is longer than the average vacation, especially for international travel. Most domestic golf travelers stay 3–5 nights, while international golf travelers average 7–10 nights. This extended stay contributes to higher spending per person and gives travelers time to enjoy the destination beyond the course.
When they’re not teeing off, what are golfers doing?
Rounds of golf are just part of a broader lifestyle travel package, golf trips are increasingly including “golf plus experiences”.
Golf travelers are a diverse group—but data shows a few key trends for tourism strategists and travel providers:
This mix of travel types makes golf tourism flexible and multigenerational, appealing to a wide range of demographics and group sizes.
The U.S. Market: A Driving Force in Global Golf Tourism
Popular regions attracting outbound U.S. golfers include:
Trends Shaping the Future of Golf Tourism
Golf travel isn’t just growing in numbers—it’s evolving in experience. New trends are driving higher-value bookings and changing the way destinations market themselves to this premium audience.
As hybrid work and business travel rebound, many professionals are adding a few extra days of golf to conferences or corporate meetings. Resorts with on-site golf or proximity to courses benefit from this.
Women’s golf is growing, both in participation and spending. Millennial travelers value authentic, shareable experiences, sustainability, and cultural immersion, making them an ideal audience for golf plus adventure or eco-luxury trips.
Social media and digital storytelling are now key to attracting golf travelers. Destinations and brands that work with influencers or content creators see higher engagement and conversion rates than with traditional advertising.
Group golf travel (buddies trips, ladies’ retreats, destination tournaments) leads to higher per capita spend and often drives repeat visits. Corporate and incentive trips add another high-value tier to golf tourism, where entire travel costs may be covered by a company or sponsor.
Destinations that combine championship courses, luxury resorts, local culture, and off-course adventures are best positioned to capture this growing market.
Whether it’s a group of friends headed to a beachfront resort in Punta Cana, a family spending spring break in Costa Rica, or a couple combining golf and gastronomy in Argentina, the financial benefits of golf travel are clear and compelling.
For tourism boards, resort developers, and local businesses, the opportunity lies in designing and promoting multi-dimensional golf experiences that go beyond the tee box. With the market poised to hit nearly $62 billion by 2032, now is the time to invest in golf as a core strategy for long-term tourism growth. Contact us at Golf Americas to learn how your destination can tap into the power of golf tourism.
Source: Allied Market Research, Golf Tourism Market Report 2022–2032